Archiviertes Projekt: "Senior Marketing Manager" mit Kenntnissen in "customer communications", "customer strategy", "data analysis", "web experience", "online marketing"
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Senior Marketing Manager
veröffentlicht vom 02.02.2012 bis 01.03.2012
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Our client a major satellite broadcasting, broadband and telephone company are currently recruiting for a Senior Marketing Manager. Based on an initial 4 month contract, this role reports into the Controller of Customer Communications within the Customer Group. The successful candidate will work cross functionally with other key stakeholders to develop and deliver the communications for various campaigns. These areas will include but are not limited to: Customer & Product Marketing Brand Customer Strategy Research & Insight Data Analysis and BI Customer Operations Internal communications Key Responsibilities of the Role: Successfully manage and deliver customer communications campaigns and in particular pricing and packaging our annual communication which goes to every one of our clients 10 million households working closely with the Controller of Customer Communications To be the main day to day contact with relevant project teams to deliver against key objectives set Managing the creative process and agencies from creative briefing through to full production and delivery across all Routes to Market (print and online) Present creative and project updates to senior stakeholders in a clear and concise way Working with the data teams to ensure data criteria is correct and supplied correctly (including identifying and working through work arounds for opt outs and do not mails) Facilitate regular update meetings with stakeholders and ensure minutes and responsibilities are communicated appropriately afterwards Managing all sign off procedures with stakeholders, and other relevant departments eg legal Managing budget and timings to ensure project is on track to deliver on time Ensuring appropriate measurement tools are in place to review the impact of communications Producing a comprehensive post campaign review and metrics Candidate Requirements: Specialist knowledge Essential: -Significant blue chip marketing experience ideally in a subscription environment -Significant experience in marketing and communicating to a customer base -Experience of delivering large campaigns across multiple routes to market -Competent in working with and managing data agencies and departments and comfortable with complex data selections and criteria -Ability to manage complex project with many stakeholders and tight deadlines Desirable: -Previous experience in relevant industry - subscription TV Industry Experience Essential -Experience of developing and producing direct and online communications -Working closely with database marketing departments -Campaign development experience Desirable -Web experience (site development, online and email marketing) ApplicationURL nur für Premium-Mitglieder
| "customer communications" | Grundkenntnisse Expertenkenntnisse |
| "customer strategy" | |
| "data analysis" | |
| "web experience" | |
| "online marketing" |
Markierte Kenntnisse wurden als Pflichtkenntnis ausgewählt.
London, Vereinigtes Königreich
Freie Mitarbeit